The Bundl brand was born after the arrival of my first baby when I longed to find high quality, convenient, durable and organic products for my precious new bundle.

I recognised a specific gap in the market for an infant sleep wrap that was not only warm and versatile but also all-natural and organic. I then worked tirelessly to bring you our wool wrap, sourcing the most suitable, quality materials; organically grown, responsibly manufactured, and lovingly assembled for baby, mother and earth.

Based on the beautiful NSW Central Coast, Bundl specialises in timeless, natural, and organic infant products that are superior in quality and long-lasting. Bundl Australia is 100% family-owned and operated, and all our products are thoughtfully designed in Australia.
Since launching the business in 2019, Bundl has flourished beyond our wildest dreams, and we are humbled to have created such a wave in the baby products market, providing the most luxurious must-have pieces; practical for parents, gentle on our babies and kind to our planet.

We acknowledge the Traditional Owners of the land upon which we run our business, the Darkinjung people and pay our respect to their Elders, past, present, and emerging.

Thank you so much for joining us on this incredible journey!

Belinda – Business owner and proud mama of three.