Bundl Australia partners with Bounty Parents to grow brand
Bundl Australia is proud to announce their new partnership with Bounty Parents, designed to grow the brand and educate parents about their amazing product range.
Bounty is an established brand that has been providing trusted information to expectant and new parents for nearly 40 years.
Whilst family dynamics have evolved throughout this time, the need for trusted, relevant information remains essential. The Bounty offering is multi-channel, allowing their audience to connect with Bounty resources throughout the parenting journey.
Bundl Australia Founder and Owner, Belinda Appleby said working in the baby and children’s products space requires brands to build trust and credibility with parents and consumers.
“The Bounty brand has built such a trusted reputation in Australia through their Bounty Bags that have been famously popular with new parents across the country for over 40 years,” said Appleby.
“We at Bundl Australia are committed to build relationships with trusted brands like Bounty, to grow trust and credibility with a wider group of consumers.”
“The ability for parents to use and review the products listed on bountyparents.com.au is a great way for us to tap into the opinions and feedback of real people in real parenting situations.”
“We look forward to working with the team at Bounty over the next year and doing some fun and exciting things together to help extend our reach to more new parents.”
The new product page is now live on bountyparents.com.au and there will be more competitions and editorial features included in the partnership that will roll out over the following 12 months.